Activity 1: Create a Buyer Persona for Your E-commerce Store Step 1: Gather Data Before creating your persona, gather as much data as possible about your current customers and target market. This can include: Demographic information (age, gender, location, income level, education) Shopping behavior…
Introduction to Marketing Strategies Definition and Importance of Marketing Strategies in E-commerce A marketing strategy in e-commerce is a comprehensive plan formulated to achieve specific business objectives by promoting a product or service to potential customers through various online channels. It involves a deep…
Retail Success Online has been established to provide ecommerce solutions, tools, methods and insights to make online retailers more successful. In combination with deep understanding of physical retail, we are here to optimize the omni channel offering.
