Optimizing the User Experience

Culture of Continuous Improvement

Creating a Culture of Continuous Improvement In the dynamic world of e-commerce, fostering a culture of continuous improvement is crucial for staying competitive and driving sustained growth. This involves encouraging experimentation, learning from failures, and establishing processes for regular review and optimization. Encouraging Experimentation…

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Online commerce product catalog

Preparing for Online Store Launch

Operational Role-Play: Inventory Management and Customer Service Scenarios Objective This role-play activity is designed to simulate real-life operational challenges in inventory management and customer service that e-commerce businesses often face. Participants will engage in role-play scenarios to practice problem-solving and decision-making, discussing potential challenges…

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Checkout Simplification

E-commerce Platform Analysis

Platform Comparison Exercise: E-commerce Platform Analysis Objective This exercise is designed to deepen participants’ understanding of the strengths, weaknesses, and best use cases for various e-commerce platforms. By comparing platforms like Shopify, WooCommerce, Magento, BigCommerce, and Squarespace, groups will analyze and present their findings…

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Social Commerce

Innovative E-commerce Business Models Part 2

Social Commerce: Transforming Social Media into Sales Channels Introduction Social commerce represents the fusion of e-commerce with social media, transforming platforms originally designed for connection and communication into dynamic marketplaces. This evolution allows businesses to leverage influencer partnerships, social media ads, and integrated shopping…

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